How It Works

Interested in promoting your book with Riffle Select?

  • Submit a title for consideration. Fill out the online submission form with the details of your promotion. If you’re a publisher or have multiple listings please get in touch with us by emailing

  • Based on availability in your category, your title will be included in the Riffle Select daily email promotion. If selected, you’ll receive confirmation with the anticipated promotion date. If your title is not selected, please feel free to try again in a few weeks!

  • Coordinate your discounted promotion with all retailers. We recommend that featured authors (or publishers) contact their distributors and/or retailers directly for detailed instructions on how to implement a price promotion.

  • Sit back and relax as we prepare the listing for your book’s email promotion.

  • Promotion Day! Upon verification of the deal with the retailers you selected, your title’s deal is emailed to our subscribers, creating huge spikes in downloads of your book.

  • Watch the number of downloads of your book increase dramatically and continue well after the promotion has ended! Many authors find the price of the Riffle Select promotion pays for itself in less than a day of full price sales post-promotion.